Apple Plans a Surprising Change for Its Next High-End iPhone: Is the Iconic Apple Moving?

Apple is preparing a surprising change for its next high-end iPhone, sparking speculation about the iconic apple logo’s position. The company’s unexpected move has fueled curiosity among technology enthusiasts and industry observers awaiting the official reveal.

A Subtle Shift for the Iconic Apple Logo?

Few design tweaks spark as much speculation as those involving the Apple logo itself. Now, with just a few months until the unveiling of the new iPhone 17 lineup, rumor mills are buzzing: the signature « manzanita » may soon sit lower on the back of the upcoming iPhone 17 Pro and Pro Max. The information, which gained traction after an image shared by prominent leaker Majin Bu, suggests this shift is a direct result of a redesigned camera module—one expected to span horizontally across the device, reminiscent of what’s seen on Google Pixel phones.

A Redesigned Camera and Its Consequences

In more detail, sources familiar with Cupertino’s plans indicate that both high-end variants will sport a significantly larger camera array. The trio of main lenses would remain on the left side, while flash and LIDAR sensor migrate to the right. This configuration leaves less room for branding up top, possibly prompting the relocation of the famed logo further down—marking its first major positional change since it was centered in 2019 with the release of the iPhone 11. Prior to that adjustment, it sat higher up, above the printed “iPhone” text.

For those who closely follow product aesthetics, such a subtle tweak is far from trivial; it may feel surprising given how rarely Apple alters this particular visual element.

The iPhone Lineup: What to Expect in 2025

Looking beyond pure design choices, there’s mounting talk about an overhaul in model offerings. Several factors contribute to this evolution:

• The longstanding Plus variant is rumored to be phased out.
• An all-new iPhone 17 Air, distinguished by its ultra-thin build, could debut.
• The range would then comprise: iPhone 17 regular, Pro, Pro Max (with a substantial 6.7-inch display), and Air.

This shake-up signals Cupertino’s ongoing efforts to diversify and refine its smartphone portfolio.

Towards September and Beyond: Launch Timeline and Future Prospects

Industry insiders suggest that the entire iPhone 17 series will be formally announced around September—a schedule consistent with past launches—though no official date has been confirmed yet. Meanwhile, major breakthroughs seem reserved for subsequent years; whispers already hint at an inaugural foldable model by 2026 or 2027 and an anticipated anniversary edition, tentatively named « iPhone 20 Pro », celebrating two decades of technological evolution.

Amidst all these updates and redesigns, one constant remains: every tiny adjustment made by Apple, whether cosmetic or functional, continues to draw outsized attention across both industry circles and loyal users alike.